What is IPO? Why do companies go for IPO?

Discover the essentials of Initial Public Offerings (IPO) with Uroo Trading’s bestselling beginner’s guide! Packed with easy-to-understand explanations, this comprehensive resource reveals what an IPO is, why companies choose to go public, and how the process works. Perfect for newcomers to investing or finance, the book features practical examples, expert insights, and a step-by-step breakdown to help you gain confidence in understanding one of the most exciting milestones in the financial world. Start your journey into finance today!